Beauty Profile w/ Melissa Croland of Youngblood Cosmetics

Courtesy of MRC

Melissa Croland comes from a very eclectic background. After graduating from the University of Illinois at Chicago in Communications and Marketing, she began her professional career in the music industry. She landed a position with recording artist Kid Rock, where she learned the tricks of the trade and led her to Los Angeles. Once she arrived in the City of Angels, she left music’s line of business and started dabbling in other ventures. Melissa found her niche working in various areas of Public Relations. These areas include food & beverage, fashion, beauty, sports entertainment and celebrity high-profile clientele. No matter the genre, Melissa can gain brand exposure. Currently she is planting the “seed” for Youngblood Mineral Cosmetics. Melissa jumped on board this astonishing company a little over a year ago and is enjoying every minute of it. No matter what the PR task is, she is using her skills and 10 years of marketing experience to make sure everyone hears about how extraordinary Youngblood is and why everyone should be using it.

Melissa is one of the very first who believed in my talent as a beauty reviewer and has continued to support me in my endeavour.  Taking time out of a busy schedule she graciously agreed to share some of her many beauty secrets with us.

Anita: What are your top 5 beauty products & Why?

Melissa:  1.) Youngblood Mineral Primer – Best primer I have ever experienced. Smoothes the appearance of fine lines, rejuvenates skin tissue with the YB signature mineral blend and contains vitamins A and E.

2.) Latisse – I had little tiny eyelashes and now I have long thick ones. I get people thinking they are falsies!!

3.) Bliss Body Butter: Blood Orange-White Pepper – Jeepers Creepers!! True completion to my post shower routine.

4.) Shu Uemura Satin Design White Tea Polishing Milk– Yes, it’s a mouthful and not cheap, but worth the deep breath and every penny. I apply while my hair is damp before blow drying. It is left soft, with body and fly-away hairs smoothed out. XO Shu.

5.) Youngblood Mineral Radiance Moisture Tint – Of course I have to end with a YB product! Lightweight and leaves my skin with a dewy, natural finish. Always glowing with Youngblood!

Anita: What are your top Favorite Non-Brand beauty products?

Melissa:  Sandpaper – My grandmother sandpapers her feet every night and then moisturizes. She has the softest feet…NO gross calluses that you see even on the prettiest of women. It’s all about the dedication to maintenance!

Dental Floss – Oral hygiene is vital. Healthy gums equal a healthy body.

Lipgloss and Mascara – Two brilliant inventions. While I could live without them, I just don’t want to.

Anita: My favorite Question, What’s your favorite shade of Red Lipstick?

Melissa:  I have to go with Youngblood’s Spicy. It is garnet red with gold flecks…really pretty and works with a wide range of skin tones

Anita: If you only had 5 minutes in the morning, what’s your beauty routine?

Melissa:  Without out a doubt, brush and floss. Quick brush thru my hair, pony tail holder for a sloppy bun with wispy bangs. Spritz of Agent Provocateur, YB moisture tint, few strokes of mascara and apply Youngblood Coy lipgloss (natural, pale shade) as I walk out the door.

Sound like I have done this before??

Anita:  Last minute pearls of wisdom?

Melissa:  While we all love looking our best, beauty comes from the inside. Take care of yourself, stay true to who you are and what you believe in. We all have bad days…so when you do, do your hair, put on your makeup and favorite shoes, and shine like the star you are!

Anita: Beautiful words to live by! Thank you Melissa and I’m looking forward to our future conversations!


Published by Anita Rivas

Founder, Writer& Editor of and - you can also find me on

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